Meet Asha Frazier: Your Partner in Growth and Innovation
Transforming Visions into Reality with Proven Strategies and Passionate Leadership
From a young age, I was fascinated by technology and the mechanics of how things worked. This curiosity led me to learn coding and web development early on. By high school, I was proficient in HTML, CSS, and Java, and spent countless hours building websites and experimenting with early digital marketing techniques.
I'm a seasoned growth and marketing leader with a passion for helping startups and established businesses achieve exponential growth. My journey began as a curious kid deconstructing toy cars to understand how they worked. Today, I channel that same curiosity and drive into developing innovative marketing strategies that deliver exceptional results.
Over the past decade, I've had the privilege of leading growth initiatives for various companies, generating over $100 million in revenue and helping raise nearly $120 million in capital for D2C, B2B, and SaaS companies. My diverse experience spans eCommerce, health and wellness, SaaS, and more, where I've consistently turned challenges into opportunities for success.
When I'm not helping businesses grow, I enjoy exploring the latest in technology, mentoring young entrepreneurs, and spending quality time with my family. My journey from a curious child to a growth leader has been fueled by a passion for continuous learning and innovation.
Revenue Generation: Led growth initiatives that generated over $100 million in revenue.
Capital Raising: Helped raise nearly $120 million in capital for D2C, B2B, and SaaS companies.
Marketing ROI: Achieved 5x to 42x ROI on social and performance marketing spend for D2C clients.
Startup Scaling: Scaled multiple startups from zero to millions of users and revenue.
Cost Efficiency: Implemented data-driven marketing strategies that reduced customer acquisition costs by 50%.
I offer a range of services tailored to meet your unique business needs. Whether you're a startup looking to scale or an established company aiming to optimize your digital presence, I'm here to help you achieve your goals.
Crafting comprehensive growth strategies that align with your business objectives and market dynamics.
Utilizing data insights to create and execute marketing campaigns that maximize ROI and drive customer engagement.
Develop targeted acquisition strategies and retention programs to grow and sustain your customer base.
Guiding businesses through digital transformation and scaling initiatives to enhance efficiency and competitiveness.
Mentoring leaders and building high-performance teams that foster innovation and achieve outstanding results.
I have had the opportunity to work with a variety of amazing companies throughout my career, including:
Cubii: Helped transition the company from a Kickstarter project to a profitable business.
Shiftgig: Scaled the marketplace from zero to $20 million in revenue.
Golfmiles/Golfnow: Managed marketing partnerships with top global airlines and helped grow revenue through influencer marketing.
FactoryFix: Provided growth strategy and marketing consultation.
DataStories: Helped with marketing and customer acquisition strategies.
CamDo Solutions: Transformed the company's growth, doubling revenue over 6 months.
Travello: Advised on growth and marketing strategies.
Beam Suntory: Executed successful marketing campaigns.
American Airlines: Developed and executed marketing strategies in partnership with their loyalty program.
Southwest Airlines: Developed and executed marketing strategies in partnership with their loyalty program.
AgingOptions: I developed and executed growth strategies to increase brand awareness and user engagement.
Trust & Will: Implemented user acquisition and retention strategies to drive growth and enhance customer engagement.
Centon Electronics: I led digital transformation efforts for their DTC brand, revitalizing the company's marketing approach and expanding market reach.
Ready to transform your business and achieve your growth goals? Let's connect and explore how I can help you turn your vision into reality. Contact me here or on LinkedIn to start the conversation.